I’m a freelance copywriter, strategic storyteller, creative collaborator, and poet living in San Francisco. I’ve helped shape the voices of the world’s most-recognized brands.
My clients include
I help brands communicate and elevate,
specializing in content and copy for companies at a point of inflection—
starting up, revving up, or upending.
Beauty + Fashion
Luxury + Lifestyle
Hospitality + Travel
Specialty Retail + CPG
Food + Beverage
High Tech
Health + Wellness
Nonprofits
DTC, B2C + B2B
Services
BRANDING + REBRANDING
Full-360 campaign concepts + copy
Brand launches, refreshes + elevation
Content development
DIGITAL + SOCIAL
Site content
Social posts + tweets
Banner ads
EDMs
BRAND IDENTITIES
Brainstorming + ideation
Identities + naming
Product names + taglines
Brand differentiation
STYLE GUIDELINES + BRAND BOOKS
Editing + proofing
Tone of voice + brand personality development
Taglines + display copy
PRINT ADVERTISING
Direct mail
In-store marketing + packaging
Catalog copy + collateral
Press kits + PR
STRATEGIC STORYTELLING
Crafting RFPs, pitches + investor decks
Editorial features, advertorials + interviews
Speeches + presentations
Mission, purpose + vision statements
BROADCAST, DIGITAL VIDEO + RADIO
Creative concepting
Scripting, doctoring + script supervision
Talent direction on set + in studio
CONTENT STRATEGY
Comms
Marketing plans
Messaging hierarchies
Market segmentation
EXPERIENTIAL
OOH + billboards
Activations + events
Field marketing
Event marketing